Management  |  Format: Flash

Strategic Planning Process

Course Overview:
Company executives operate their company in a constantly evolving competitive market with certain advantages and disadvantages of their organization. These executives need to continuously monitor changing industry and competitive dynamics while building their company's sustainability and shareholder value. This course provides an overview of how to evaluate a company�s strategic position and future prospects.

Learning Objectives:
After completing this course, you will be able to:

  • Recognize the importance of strategic planning, and the role of management in the strategic planning process;
  • Identify the methods used to assess a company's present competitive position, its best strategic direction, and its best actions to achieve its objectives;
  • Recognize frequently-used concepts and approaches to evaluate a company�s industry and competitive environment;
  • Identify internal company and external industry drivers of the company�s cost structure.
    Catalog Number: 99MIS01
    CPE Credits: 2 Registry / 2 QAS
    Author: Mark Mishler
    Advanced Preparation:
    Course Level: Overview
    Field of Study: Business Management and Organization
    Content Partner: SmartPros Ltd.
    QAS: QAS Certified based on 50 minute hours.
    Course Type: Self-study
    Minimum Passing Grade: 70%
    Soft/Hardware Reqs.:  Adobe Acrobat® Reader for the .pdf files
     Adobe® Flash® Player 9 or higher
     56k or Greater Internet Connection
     Modern DHTML Compatible Browser
     Ram: 256 MB minimum
     Windows or Mac OS
    Release/Expiration Dates: Apr 22, 2015 / Jan 01, 2021