Effective Communication Skills

Writing Effective Business Reports and Proposals

Course Overview
This course contains information that will strengthen your ability to develop effective business reports and proposals. In doing so, the information addressed in this program focuses on the following major topics: Business Report Roles, Business Report Categories, Business Report Types, Report & Proposal Development Tools, Conducting Research for Business Reports & Proposals, Business Report Styles, Formal Business Reports, Business Proposals, Visual Elements, Business Report & Proposal Writing Suggestions, Writing Business Reports & Proposals Collaboratively, and Qualities of Effective Business Reports & Proposals.

Learning Objectives:

Upon successful completion of this segment, you should be able to:

  • Understand business report roles.
  • Understand business report categories.
  • List business report types.
  • List business report and proposal development tools.
  • Explain how to conduct research for business report and proposal writing purposes.
  • List business report styles.
  • Describe formal business reports.
  • Describe business proposals.
  • Identify visual elements common in business reports and proposals.
  • List business report and proposal writing suggestions.
  • List collaborative writing suggestions.
  • Identify the qualities of effective business reports and proposals.

Content Partner:

SmartPros Ltd.

SmartPros Ltd. is a leader in online and offline continuing education for
accounting, finance and engineering professionals. With over 2,000 hours of
content, SmartPros has been providing mandatory continuing education
products since 1981. SmartPros provides services and content to its
professional and corporate clients, in a variety of media including Web, CD
ROM, and video. In the accounting market, SmartPros also has a predominant
news and information portal which receives 200,000+ visits per month and
provides services to over 100,000 subscribers. SmartPros' customers include
50% of the Fortune 500, as well as the major firms and associations in each
of its professional markets.

Prerequisites/Advanced Preparation:


Speaker / Author:

Robert G. Insley
Robert G. Insley is an Associate Professor in the Department of Management at the University of North Texas where he is the coordinator of the business communication course offerings for the College of Business Administration. A graduate of Northern Illinois University, Dr. Insley's teaching and research interests include all aspects of business communication. He has articles published in such journals as The Journal of Business Communication, Business Communication Quarterly, Journal of Business Ethics, Journal of Business & Entrepreneurship, and the Journal of Computer Information Systems and has presented papers at numerous professional conferences. He has also reviewed numerous business communication, organizational behavior, and management textbooks, CD-ROM programs, and journal manuscripts and has contributed to several newspaper articles. Dr. Insley has also developed and conducted training sessions on a variety of business communication topics for several corporations and is an active member of the Association for Business Communication. Dr. Insley's most current teaching award is that of University Honor Professor.

Software & Hardware Requirements:

  • 56k or Greater Internet Connection
  • Adobe Acrobat® Reader for the .pdf files
  • Adobe® Flash® Player 9 or higher
  • Modern DHTML Compatible Browser
  • Ram: 256 MB minimum
  • Windows or Mac OS


Price (USD)

Standard Rate: $24.95


Course Code : 99INS10

Release Date : 06/20/2017
Expire Date : 06/30/2021
Credits :
CPE 1.00
QAS 1.00

Course Level : Basic
Course Type : Self-Study
Length : 50min
Passing Grade : 70%
Field Of Study : Communications & Marketing
Theme : Effective Communication Skills

Format Type : eLearning
Mobile Compatible

Returning Subscribers

- OR -