Effective Communication Skills

Writing Effective Business Reports and Proposals

Course Overview
This course contains information that will strengthen your ability to develop effective business reports and proposals. In doing so, the information addressed in this program focuses on the following major topics: Business Report Roles, Business Report Categories, Business Report Types, Report & Proposal Development Tools, Conducting Research for Business Reports & Proposals, Business Report Styles, Formal Business Reports, Business Proposals, Visual Elements, Business Report & Proposal Writing Suggestions, Writing Business Reports & Proposals Collaboratively, and Qualities of Effective Business Reports & Proposals.

Learning Objectives:

Upon successful completion of this segment, you should be able to:

  • Understand business report roles.
  • Understand business report categories.
  • List business report types.
  • List business report and proposal development tools.
  • Explain how to conduct research for business report and proposal writing purposes.
  • List business report styles.
  • Describe formal business reports.
  • Describe business proposals.
  • Identify visual elements common in business reports and proposals.
  • List business report and proposal writing suggestions.
  • List collaborative writing suggestions.
  • Identify the qualities of effective business reports and proposals.

Prerequisites/Advanced Preparation:


Speaker / Author:

Robert G. Insley
Robert G. Insley is an Associate Professor in the Department of Management at the University of North Texas where he is the coordinator of the business communication course offerings for the College of Business Administration. A graduate of Northern Illinois University, Dr. Insley's teaching and research interests include all aspects of business communication. He has articles published in such journals as The Journal of Business Communication, Business Communication Quarterly, Journal of Business Ethics, Journal of Business & Entrepreneurship, and the Journal of Computer Information Systems and has presented papers at numerous professional conferences. He has also reviewed numerous business communication, organizational behavior, and management textbooks, CD-ROM programs, and journal manuscripts and has contributed to several newspaper articles. Dr. Insley has also developed and conducted training sessions on a variety of business communication topics for several corporations and is an active member of the Association for Business Communication. Dr. Insley's most current teaching award is that of University Honor Professor.


Price (USD)

Standard: $24.95


Course Code : 99INS10

Release Date : 06/20/2017
Expire Date : 12/31/2021
Credits :
CPE 1.00
QAS 1.00

Course Level : Basic
Course Type : QAS Self-Study
Length : 50min
Passing Grade : 70%
Field Of Study : Communications & Marketing
Theme : Effective Communication Skills

Format Type : eLearning
Mobile Compatible

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